UAE quarantine FIT Project
UAE Quarantine Fit Project (#UAEquarantineFIT) intends to help UAE Residents to maintain or improve the physical fitness, health, and wellbeing during the quarantine caused by the Coronavirus Pandemic.
This project is in line with Government initiatives like ”Stay Home Campaign”, ”Nationwide Disinfection Campaign” and ”The National Campaign for Mental Support”. Dubai Sports Council launched the campaign ‘Be Fit, Be Safe,’ encouraging everyone to work out at home and not to go outside for this matter. As Saeed Hareb, Secretary General of Dubai Sports Council, said, ”Exercising also strengthens your immune system and a strong immune system is your best defense against illness. Exercising and staying fit, thus, becomes even more important in these circumstances.”
Assessing current conditions and analyzing offered solutions for in-home training, our team concluded that there are many gaps left to fill, so we could say, when quarantine ends one day, that the Health & Fitness Industry in UAE did everything to support residents in these challenging times.
Assessing reactions of Health & Fitness Clubs Nationwide, we find out the following:
- Most of the gyms are (virtually) closed and currently inactive
- Some of the biggest Gym Chains in the UAE are doing live streaming of (group) workouts and renting exercise equipment.
- Other big Gyms are waiting for reopening in the meantime posting on social media exercises that could be done at home.
- Single location Gyms are sharing their Trainer’s workouts with motivational messages.
- Majority of the Gym’s frozen their client’s memberships and ongoing services (Personal Training, Gx, Nutrition, etc.)
- The majority of Freelancers are daily setting up exercise challenges asking people to ”join the movement”.
- Almost none of the Gyms have Online System of Training stream developed.
- The majority of Gyms don’t have their systems ready for Online Coaching or Virtual Pt.
- The majority of Fitness Professionals working for large Fitness Companies aren’t trained to conduct Online Coaching Services and adapt to uncertainty.
- Most of the clients that were using Personal Training Services are left with choices of Group Ex Online streaming or YouTube exercising videos.
Being a part of the Health & Exercise Industry, we felt obliged to react and develop a well-rounded Project that solves all major problems. This project is unique because it provides solutions suitable for literally everyone, regardless of gender, age, fitness level, possessed equipment, or social status, at the same time maintaining a high-quality standard. Below, we outlined Project Goal & Strengths, three streams, their differences and comparison, and examples of workout plans.
We are inviting all UAE Residents to participate in this project and spread the word, so the message can reach everyone interested in exercising at home. Your contact details and program preferences should be submitted here. Follow us on social media and spread the word using hashtag #UAEquarantineFIT.
Expect to be contacted within 24h from sending the request and be reminded that Virtual Live PT slots are limited.