HERC has solidified the UAE’s position in the global health and fitness landscape with the publication of it’s second groundbreaking paper. As a reminder, HERC partnered with ACSM, to involve UAE in the World Map of Health and Fitness Trends, for the first time, last July 2023, which was reported here. This exciting development was followed by the first paper, which placed the UAE squarely on the world’s health and fitness map. The results of the first publication were presented in our earlier blog post you can read here. This latest research publication in HERC’s trilogy not only dives deeper into the burgeoning fitness trends within the Emirates but also sets a precedent for how regional trends can resonate on a global scale.

The UAE, known for its visionary projects and rapid development, has been quietly crafting a revolutionary approach towards health and fitness. HERC’s first publication laid the foundation, outlining the emerging trends and the potential they hold. The second paper expands on this by extensively detailing how these trends have evolved, their impact on the population, and the strategic initiatives that have propelled the UAE into the spotlight as a health and fitness hub.